JOIN TONY ROBBINS FOR

UNLEASH THE POWER WITHIN

UNLEASH THE POWER WITHIN

Live in Birmingham, UK | JULY 20-23, 2023

Don't miss Tony's first international, in-person UPW event in three years!

Prefer to speak to someone or discuss special group pricing?

Call us at (858) 290-4113 or schedule a time that works best for you.

How will you succeed in times of uncertainty

  • Courage... 
  • ​Faith... 
  • ​Focus... 
  • ​Belief... 
The truth is no one just wakes up one day and experiences peak success. 

Extraordinary lives don’t just happen — especially in times like these filled with uncertainty, countless challenges and hurdles. 


The world we are facing today demands you to access the part of yourself that is COMMITTED to living a meaningful, extraordinary life.  

And what you do NOW is critical to determine whether you just “survive” the rough times ahead or whether you thrive despite them. 

Because the decisions you make today determine your tomorrow... 

And you’re just one decision away from transforming challenge into opportunity – and creating the quality of life you desire. 
Tony is traveling across the pond for his 
first international, in-person UPW in three years!

unleash your full potential RIGHT NOW.

Immerse yourself in this legendary event — July 20-23, 2023

WHAT MAKES UNLEASH THE POWER WITHIN SO INCREDIBLE?  

WHAT MAKES UNLEASH THE POWER WITHIN SO INCREDIBLE?  

With over 43 years of proven results, there’s no one on the planet who’s better at transforming lives – this event will help you unleash the potential inside you that the world and these crazy times have been holding you back from...

In just 4 days you'll discover your power to break through any limitation, overcome any challenge and create the quality of life you desire.

Unleash the Power Within is the greatest personal growth event in history – it’s not motivation, inspiration or some empty “pump up.” It’s concrete tools and strategies to rewire your brain for lasting transformation that you can’t get anywhere else.   

WHY NOW?

WHY NOW?

NOW IS THE TIME TO PLAY BIGGER. INVEST IN YOURSELF AND INVEST IN YOUR FUTURE.

And those who choose this path will learn how to do much more than just survive.
During times of economic, political and social uncertainty like the recession we’re now in, most people will shrink back, play small, and hunker down to wait out the storm. They choose to go into survival mode. 

But for the brave ones – for the leaders among us – there is another option... To unleash the power within.
Warren Buffett’s #1 piece of advice for anyone who wants to thrive through this economic winter: 

"The best protection against inflation is your own earning power... the best thing to do is invest in yourself.”

And Tony talks about it in another way: during winter, some will stay inside and wait for the storm to pass. Others will learn to ski or snowboard.

The point is: YOU get to choose how you experience the next week, month, year or decade.

And Unleash the Power Within will give you the tools for a thriving, fulfilled, joyful and successful life in winter in every season. 

Are you ready?

WHAT MAKES UNLEASH THE POWER WITHIN SO INCREDIBLE?  

With over 43 years of proven results, there’s no one on the planet who’s better at transforming lives – this event will help you unleash the potential inside you that the world and these crazy times have been holding you back from...

In just 4 days you'll discover your power to break through any limitation, overcome any challenge and create the quality of life you desire.

Unleash the Power Within is the greatest personal growth event in history – it’s not motivation, inspiration or some empty “pump up.” It’s concrete tools and strategies to rewire your brain for lasting transformation that you can’t get anywhere else.   

WHY NOW?

WHY NOW?

NOW IS THE TIME TO PLAY BIGGER. INVEST IN YOURSELF AND INVEST IN YOUR FUTURE.

And those who choose this path will learn how to do much more than just survive.
During times of economic, political and social uncertainty like the recession we’re now in, most people will shrink back, play small, and hunker down to wait out the storm. They choose to go into survival mode. 

But for the brave ones – for the leaders among us – there is another option... To unleash the power within.
Warren Buffett’s #1 piece of advice for anyone who wants to thrive through this economic winter: 

"The best protection against inflation is your own earning power... the best thing to do is invest in yourself.”

And Tony talks about it in another way: during winter, some will stay inside and wait for the storm to pass. Others will learn to ski or snowboard.

The point is: YOU get to choose how you experience the next week, month, year or decade.

And Unleash the Power Within will give you the tools for a thriving, fulfilled, joyful and successful life in winter in every season. 

Are you ready?

SCIENTIFIC RESEARCH FROM STANFORD UNIVERSITY

Results of a study by researchers from the Snyder Lab of Genetics at Stanford University  show that those who attend Unleash the Power Within experience lasting results including:

01

01

159% increase in hormones known to boost learning

...with 100% retention 30 days later!

02

02

38% decrease in anxiety

...at a time when non-event participants showed a 28% increase in anxiety. That’s a 66% differential! 

03

03

300% improvement in cognitive ability

... to retrain beliefs and attitudes, reprioritize need states, and increase intrinsic motivation and fulfillment – a result sustained 30 days later!

04

04

139% increase in testosterone to cortisol ratio

...known as an index of readiness to perform and is reflective of a signature biochemical marker of achievement.
At a time when we’re facing division, recession, uncertainty and more... we all need these results more than ever before.

Most people will allow these negative forces to control their lives – but Unleash the Power Within is your secret weapon for rising above them and creating the future you desire no matter what. 

CRISIS IS JUST OPPORTUNITY IN DISGUISE -HOW WILL YOU SHOW UP? 

The path to success is to take massive, determined action. You cannot wish yourself to success or take the “ordinary” path if you want to lead an extraordinary life. You have the opportunity right now to take massive action that will radically transform your life by enrolling in Unleash the Power Within.
Right now, you're being called to take control of your life in a whole new way – a way that will change everything. As we enter a new winter, you have the opportunity to decide: Who will you choose to be? What will you contribute? How will you impact the world – your community, your family, yourself?

And how will you step up to be a leader when the world needs it most?

Step up to discover your unlimited potential today – enroll in Unleash the Power Within and join me to claim the life you were made for.

Live With Passion, 

At Unleash the Power Within You Will:

DAY 1

CREATE YOUR FIRST BREAKTHROUGH

Day 1 is all about turning fear into POWER. You’ll learn exactly how to overcome limitations and at the end of the day, you’ll cement your experience in your body with a firewalk!  

DAY 2

LEVERAGE THE POWER OF MOMENTUM 

Learn to leverage the power of momentum and you’ll master the Ultimate Success Formula and a model for closing the gaps in every area of your life.

DAY 3

CREATING LASTING TRANFORMATION

Today you’ll destroy those old beliefs that are no longer serving you and replace them with new ones to support the unleashed future you desire! 

DAY 4

EMBRACE YOUR NEW FUTURE

On the last day, you’ll gain the practical tools you need to implement everything you learned, and to follow through on the vision you’ve created for your life. Day 4 is how you unleash your power in your everyday life. 

BECOME A FIREWALKER

We’re serious. When you attend Unleash the Power Within, you’ll spend the first day blasting through your limiting beliefs – everything that has held you back from creating the life you want. You will destroy the voice inside that says:

01 
"I can't"

02
"I don't have time"

03
"I'm not good enough"

...or any of the other lies we tell ourselves.  
And at the end of the day you’re going to do something that for most people is unimaginable: You’re going to lock in your new empowered state by walking on fire.  
When you complete the fire walk with Tony, you’ll create a new level of understanding for how much you’re capable of – what you can do if only you get out of your own way. It’s a profound experience that Tony spends hours training you to safely complete. The fire walk is a defining moment – a line in the sand where you can no longer go back to the stories about who you were before... you’re a firewalker now! 

The tools, strategy and psychology that will change you...  

PLUS The tools, strategy and psychology that will change you...  

01

01

Identify and destroy the 
invisible enemy

that prevents you from living life on your terms and break through obstacles in your way! 

02

02

Master the 4 step success formula 

that is the #1 reason why the rich get richer and the poor get poorer.

03

03

ELIMINATE STRESS AND OVERWHELM

with Tony’s system for managing your time & achieving the goals that matter most in every area of your life!

04

04

CREATE UNLIMITED NATURAL ENERGY

in your body so you can give more, be more, do more and serve more.

05

05

OVERCOME THAT "STUCK" FEELING FOR GOOD

with proven psychological tools... prepare for a massive breakthrough.

06

06

GET THE UNFAIR ADVANTAGE

that the best athletes, executives, and entrepreneurs have in common... then watch your goals become your new reality! 

Learn from the greatest trainers on the planet

TONY ROBBINS

#1 NY Times Bestselling Author, Entrepreneur, Philanthropist and the Worlds #1 Life & Business Strategist

For more than 4 and a half decades Tony Robbins has empowered more than 50 million people from 100 countries around the world through his audio programs, educational videos, and live seminars. Mr. Robbins is involved in more than 100 privately held businesses with combined sales exceeding $7 billion a year. He's also been honored by Accenture as one of the “Top 50 Business Intellectuals in the World. 

JOSEPH MCCLENDON III

Author & Founder of The Neuroencoding Institute

Joseph is a Doctor of Neuropsychology and one of the most sought after Ultimate Performance Specialists in the industry. His unique brand of Tell, Show, Do teaching and coaching creates rapid personal change that effectively moves people to take more consistent action and go Further Faster with their personal and business achievements. 

Jamie Kern Lima

First female CEO of L'Oréal, self-made entrepreneur, former Denny’s waitress

Jamie Kern Lima is the self-made Co-founder of IT Cosmetics, a company she started in her living room and sold to L’Oreal for $1.2 Billion, becoming the first female CEO in L’Oreal’s 100+ year history. Jamie’s on the Forbes Richest Self-Made Women List, is an active investor in more than 15 companies, and is most passionate about philanthropy, and inspiring, elevating and empowering women and entrepreneurs!

Siri Lindley

Triathlon coach, former #1 professional triathlete, nonprofit founder

Siri Lindley is a 2X world champion triathlete, winner of twelve ITU World Cup races, an inspirational, energetic life coach and one of Tony Robbins’ 10 favorite motivational speakers. She empowers audiences to strive for peak performance, and to work through and ultimately conquer the demons of fear and self-doubt. Whatever she does, Siri pours herself into the people around her and changes lives for the better, and her results can be seen all around the world.

IMAGINE Your Life UNLEASHED

IMAGINE Your Life 

UNLEASHED

  • Take a moment and dare to envision the life of your dreams: What does it look like?
  • ​More free time to spend with your family and loved ones?
  • ​Crushing that "I don't have it in me today" feeling for good and tapping into unlimited energy?
  • ​The feeling of purpose and less stress in your day-to-day life?
  • A healthier lifestyle and the body you’ve always dreamed of?
  • Ultimate financial freedom and the ability to give back?​​

What does it look like? What does it FEEL like?

Unleash the Power Within is the program to get you there – and beyond. Regardless of what your ideal life looks like, you will master the psychological skills to make it REAL....

To create the life you desire and the life you deserve. 

"Your past does not equal your future."

—Tony Robbins

“Focus on what you want, not what you’re afraid of.”

—Tony Robbins

"In a peak state, what was impossible is totally possible."

—Tony Robbins

“The only answer to fear is action."

—Tony Robbins

"In a peak state, what was impossible is totally possible.."

—Tony Robbins

“The only answer to fear is action.

—Tony Robbins

“Life begins at the end of your comfort zone.”

—Tony Robbins

"Your past does not equal your future."

—Tony Robbins

Take a look at what these UPW grads are saying

 I knew I would have to participate during UPW, but I didn't realize how much energy was required. But once I got there... It was awesome.
Gerard Butler - Actor
 I feel like a 20-foot giant who has awoken, ready to tear through anything in my way. I'm going to take that focus from UPW and apply it to everything in my life!
Maria Menounos - Actress
 Tony Robbins' Unleash The Power Within gives you the ability to change your behavior and ultimately, change your destiny for life.
Dan Gogliotti - Chiropractor

Tony's first in-person, international UPW 
in three years!

GET AN In-person ticket for UPW BIRMINGHAM, UK | JULY 20-23, 2023

Transform your life and experience Unleash the Power Within like never before. 

Retail price per ticket: $695

$395

4 Day Virtual Interactive UPW Event 
with Tony Robbins!
Event Materials Box With Everything You Need To Transform At Home 
We cannot ship boxes to Russia, Ukraine, Brazil, Venezuela, or Myanmar. Ticket holders in those countries can access digital versions of box materials.
Power Prep Pre-Event 
Breakthrough Conditioning Worksheet
Exclusive Facebook Community 
25 Meals Donated To Feeding America On Your Behalf*

Retail price per ticket: $1,295

$695

4 Day Virtual Interactive UPW Event 
with Tony Robbins!
Get the tools and strategies to achieve what you want most in life with Ultimate Edge — Learn to overcome any obstacles holding you back!
Post-Event Personalized 1-On-1 Coaching Strategy Session With One Of Tony’s Trained Coaches
Post Implementation Mastermind To Help Take Everything You Learn At Your Event And Make It Real 
Event Materials Box With Everything You Need To Transform At Home 
We cannot ship boxes to Russia, Ukraine, Brazil, Venezuela, or Myanmar. Ticket holders in those countries can access digital versions of box materials.
Power Prep Pre-Event 
Breakthrough Conditioning Worksheet
Exclusive Facebook Community 
50 Meals Donated To Feeding America On Your Behalf*

Retail price per ticket: $2,495

$1,195

4 Day Virtual Interactive UPW Event 
with Tony Robbins!
Get the tools and strategies to achieve what you want most in life with Ultimate Edge — Learn to overcome any obstacles holding you back!
Post-Event Personalized 1-On-1 Coaching Strategy Session With One Of Tony’s Trained Team Members 
Post Implementation Mastermind To Help Take Everything You Learn At Your Event And Make It Real 
Event Materials Box With Everything You Need To Transform At Home 
We cannot ship boxes to Russia, Ukraine, Brazil, Venezuela, or Myanmar. Ticket holders in those countries can access digital versions of box materials.
Power Prep Pre-Event 
Breakthrough Conditioning Worksheet
Exclusive Facebook Community 
250 Meals Donated To Feeding America On Your Behalf*

Say YES Today & Get Everything Below

  • In-Person VIP Ticket for UPW Birmingham | July 20-23, 2023
Become a Firewalker at Tony’s legendary 4-day immersive event in Birmingham, UK July 20-23, 2023, and be in proximity to Tony as he takes the stage and shares the exact tools, strategies and psychology to master your next level of success & unleash your full potential in this unpredictable world.
  • Seating Just Behind the Energetic Epicenter of the Event 
Your VIP ticket level will allow you proximity to the stage. "Proximity is power." — Tony Robbins
  • Facebook Community, Course & Event Materials 
Connect with others moved to transform their lives – plus receive your exclusive course and event materials to enhance your UPW experience!  
  • Tony's 10-day Challenge
Create an extraordinary quality of life with this post-UPW training series designed to integrate and strengthen your breakthroughs and results.
  • Fully English Language Experience
Your event and materials will be provided in English. If you need to listen to Tony through a translator in another language, purchase your ticket here and you will be contacted about translation.

PLUS When You Say Yes Today, get these bonuses!... ⇊

  • UPW Success Toolkit + 2x Power of Momentum workshop
Maximize your results and discover Tony’s process for keeping your momentum strong while you design a plan to take you from where you are to where you want to be.  (Valued at $595)

Total value: $2,299

JOIN TODAY FOR JUST $995 + VAT*

*VAT (Value Added Tax) is a tax added to most products and services sold by VAT-registered businesses. 
The standard rate of VAT in the UK is 20%.

Rather attend from the comfort of your own home? 

Join Tony in Birmingham virtually! With a virtual Unleash the Power Within ticket you will have a front row view of Tony and join a community of attendees streaming in from around the world.

ATTEND 100% RISK-FREE 

If you are unable to attend for any reason, you may have someone substitute for your participation in the program. Call the Robbins Research International, Inc. (RRI) Customer Service Department at least 30 days prior to the event to transfer your enrollment. A $75 fee will apply. Previously transferred and complimentary tickets are not eligible. If you are unable to attend and do not wish to substitute, contact our Customer Service Department. We will convert your enrollment to a non-refundable UPW voucher which must be used within one year from your original UPW event date. Some restrictions apply. A complimentary enrollment is valid for the event date listed in the electronic confirmation only and is non-refundable/non-transferable. The Tony Robbins Coaching Bonus of the Behavioral Assessment is not available to complimentary event participants at any seating level. Once the event commences, customers seeking a refund will need to visit our RRI Customer Service booth during the Day 2 afternoon meal break at the event. Refunds are authorized at the event only. You must have attended the event up until the Day 2 afternoon meal break and request your refund at the Customer Service Desk during the Day 2 afternoon meal break. At your option, we will apply your tuition to any Robbins Research International, Inc. event, or send you a full refund. Simply turn in your workbook and name badge to a Tony Robbins Customer Service Representative at the Customer Service Desk. Complimentary enrollments are not eligible for refund. 

Prefer to speak to someone or discuss special group pricing?

Call us at (858) 290-4113 or schedule a time that works best for you.

ATTEND 100% RISK-FREE 

If you are unable to attend for any reason, you may have someone substitute for your participation in the program. Call the Robbins Research International, Inc. (RRI) Customer Service Department at least 30 days prior to the event to transfer your enrollment. A $75 fee will apply. Previously transferred and complimentary tickets are not eligible. If you are unable to attend and do not wish to substitute, contact our Customer Service Department. We will convert your enrollment to a non-refundable UPW voucher which must be used within one year from your original UPW event date. Some restrictions apply. A complimentary enrollment is valid for the event date listed in the electronic confirmation only and is non-refundable/non-transferable. The Tony Robbins Coaching Bonus of the Behavioral Assessment is not available to complimentary event participants at any seating level. Once the event commences, customers seeking a refund will need to visit our RRI Customer Service booth during the Day 2 afternoon meal break at the event. Refunds are authorized at the event only. You must have attended the event up until the Day 2 afternoon meal break and request your refund at the Customer Service Desk during the Day 2 afternoon meal break. At your option, we will apply your tuition to any Robbins Research International, Inc. event, or send you a full refund. Simply turn in your workbook and name badge to a Tony Robbins Customer Service Representative at the Customer Service Desk. Complimentary enrollments are not eligible for refund. 
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